As Real Estate Team Popularity Explodes, the Paradox Grows

[NEWS RELEASE] Survey of Top Execs Shows Benefits, Risks in Supporting Teams SAN FRANCISCO, CA – Real estate executives across the country are acknowledging teams and their higher sales volumes with more eagerness than five years ago, a new study from Imprev shows. The Imprev Thought Leader Study, which surveyed brokerage leaders representing firms of ...

2018-07-17T04:39:49+00:00 July 17th, 2018|Business Strategy, Imprev News|0 Comments

Edina Realty Launches “Emma Marketing” Automation for Agents

[NEWS RELEASE] Automation service powered by Imprev simplifies the agent marketing experience BELLEVUE, WA – At its annual agent technology camp, Edina Realty, the largest residential brokerage serving Minnesota and western Wisconsin, announced the launch of marketing automation for its agents. This innovative service, powered by Imprev, automatically creates branded marketing content for agents throughout ...

2018-07-17T04:40:59+00:00 July 10th, 2018|Imprev News|0 Comments

NextHome CEO: “We’re Raising the Bar in Real Estate Marketing”

[NEWS RELEASE] NextHome Launches Imprev Marketing Automation to Reinforce Agents' Value to Consumers Bellevue, WA - NextHome, Inc., the nation's fastest-growing real estate franchise based in California, announced it has launched a leading marketing technology for all its agents: Marketing Automation powered by Imprev. The new service fully automates the creation of marketing content throughout the life ...

2018-06-05T21:17:42+00:00 May 30th, 2018|Imprev News|0 Comments

Time Better Spent [Infographic]

What's the True Time-Cost of Having Agents Manually Create Marketing Materials? It could take your agent 2 hours to create marketing materials for their new listing - and cost them to miss out on other, more important opportunities. With marketing automation, agents can use that freed time to build their business while your automation center ...

2018-06-05T18:09:01+00:00 May 30th, 2018|Automation, Business Strategy, Recruiting|0 Comments

When Your Agents Love Your Brand, You’ll Inspire Design Consistency

June Laves, Marketing Coordinator| May 2018 It's a marketing executive’s worst nightmare: stretched and distorted logos, a plethora of fonts, off-brand colors, and missing compliance marks. You just felt a cold chill, I’m sure. How do marketing teams within real estate brokerages encourage consistency of their marketing materials when each agent is an independent contractor? ...

2018-05-24T15:46:50+00:00 May 24th, 2018|Branding, Business Strategy|0 Comments

ReeceNichols Launches Imprev Marketing Automation Services

[NEWS RELEASE] Meghan Cheeney, Director of Marketing Bellevue, WA – Kansas City’s leading real estate brokerage, ReeceNichols Real Estate, announced today that all its real estate agents will now have access to one of the industry’s leading marketing technologies: Marketing Automation Services by Imprev. With this new offering, ReeceNichols will increase its leadership in the ...

2018-05-10T18:55:40+00:00 March 21st, 2018|Imprev News|0 Comments

Real Estate Brands: Are You Leaving Money on the Table?

Why brokerages need to partner with agents to market all their listings Do you run a real estate brokerage? Handle the marketing for one? If yes, you’re probably now asking yourself, “Why should I care about marketing a listing? That’s the agent’s job.” If the agent wants to sell the property, they’ll put out the ...

RE/MAX to Launch Real Estate Marketing Automation for Agents

[NEWS RELEASE] New service will fully automate the workflow, creation, and distribution of marketing materials for every listing LAS VEGAS, NV – Yesterday at its annual R4 Convention, RE/MAX, LLC, along with its U.S. independent regions, announced the addition of an exceptional new service for RE/MAX agents: Design Center Automation, powered by Imprev, Inc. Design ...

2018-05-10T19:09:10+00:00 February 28th, 2018|Automation, Imprev News|0 Comments

Imprev Real Estate Leader Study Shows Record Confidence in Economy, Housing

[NEWS RELEASE] 5th Annual Thought Leader Confidence Survey Also Reveals Broker Challenges in 2018 Bellevue, WA – Real estate leaders’ confidence in the 2018 U.S. economy and housing market is the strongest it has been in the last six years: An unprecedented 73% of top executives say the U.S. economy will improve or improve significantly, ...

2018-05-17T12:14:21+00:00 January 9th, 2018|Imprev News|0 Comments