Real Estate Lead Generation

14
Mar

Webinar Highlight: How marketing automation can power your brokerage

Posted by | No Tags | Automation · Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Recruiting · Real Estate Social Media · Real Estate Technology · Uncategorized | No Comments on Webinar Highlight: How marketing automation can power your brokerage

Florida Network Realty Partner, Broker, and EVP Christy Budnick discusses with Victor Lund, WAV Group founder and President of RE Technology, how Marketing Automation help her agents in this highlight from the recent RE Technology Techinar “Marketing Excellence Through Automation: Why 56% of brokers plan to implement in 2016” – just click on the image below: Also check […]

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08
Mar

Webinar Highlight: Hear how marketing automation helps Hunt Real Estate Recruit

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Recruiting · Real Estate Technology · Uncategorized · Video | No Comments on Webinar Highlight: Hear how marketing automation helps Hunt Real Estate Recruit

Hunt Real Estate Marketing Director Dan Mirsky discusses with Victor Lund, WAV Group founder and President of RE Technology, how Marketing Automation helps his managers recruit new agents in this highlight from the recent RE Technology Techinar “Marketing Excellence Through Automation: Why 56% of brokers plan to implement in 2016”: Also check out the “Marketing […]

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30
Sep

The 3 biggest benefits Brokers expect from Marketing Automation

Posted by | · | Automation · Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Technology · Real Estate Thought Leadership | No Comments on The 3 biggest benefits Brokers expect from Marketing Automation

Marketing Automation is poised to dramatically change how real estate brokerages promote their listings and their agents and ultimately improve their marketing effectiveness, according to the most recent Thought Leader Survey that Imprev conducted. More than 200 leading real estate franchises and independent brokerages, who collectively handled more than one-third of all U.S. residential real […]

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08
Sep

What does the marketing automation movement mean to your brokerage?

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Technology | No Comments on What does the marketing automation movement mean to your brokerage?

Marketing automation is sweeping the real estate industry. The latest industry Thought Leader Survey tells us that nearly one in three real estate leaders say they plan to implement marketing automation next year. Of the firms that are using marketing automation, 56% plan to increase their use. This would mean the number of real estate […]

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12
Aug

Brokers: 4 steps to bring dead leads back to life

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing | No Comments on Brokers: 4 steps to bring dead leads back to life

Guess what the average closing rate is for real estate leads that are generated online? It’s a meager 1%. That means millions of leads are going to the virtual dead lead drawer and millions of dollars invested by brokers to purchase those leads are being tossed away. Brokers often make the mistake of letting their […]

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16
Jun

Looking for Real Estate Marketing Ideas? Look to Blogging, to Build Your Brand and Your Business  

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Social Media | No Comments on Looking for Real Estate Marketing Ideas? Look to Blogging, to Build Your Brand and Your Business  

The real estate industry is a competitive one, and one that has undergone a lot of change ever since Google and the Internet became part of the fabric of our daily lives. All that competition and change can make marketing for real estate agents even more challenging than it was before. But that technology has […]

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26
May

Does Your Website Boost Your Brand? 5 Ways to Assess Your Brokerage Website’s Design and Effectiveness

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing | No Comments on Does Your Website Boost Your Brand? 5 Ways to Assess Your Brokerage Website’s Design and Effectiveness

As cliché as it is, the expression “You never get a second chance to make a first impression” has never been so true. Today’s consumers are on their phones and on the go, communicating and multi-tasking more than ever before. Their tolerance level for websites that don’t immediately grab them is pretty close to zero.  […]

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17
Apr

How to Communicate with Millennial Home Buyers on Their Terms—for Your Benefit

Posted by | No Tags | Real Estate Lead Generation · Real Estate Online Marketing · Real Estate Social Media · Uncategorized | 1 Comment on How to Communicate with Millennial Home Buyers on Their Terms—for Your Benefit

Millennials, also called Gen Y, are those born from the early 1980s to the early 2000s. As they come of age, they are now the largest group of home buyers in the U.S. at 32%. They are also the biggest group of first-time home buyers at 68%. And when they are ready to buy a […]

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09
Apr

Advice from a Veteran Public Relations Expert: Use Local PR to Build Strong Real Estate Brands

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing | No Comments on Advice from a Veteran Public Relations Expert: Use Local PR to Build Strong Real Estate Brands

An interview with Kevin Hawkins, President of WAV Group Communications Real estate brokers for decades were the “voice of real estate” in their local markets. It was pretty straightforward: Most daily newspapers had real estate sections and there were hundreds of journalists dedicated to covering real estate exclusively. They were always writing about real estate […]

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20
Mar

Want More Real Estate Business? Improve Your Writing, With These 5 Tips

Posted by | No Tags | Real Estate Lead Generation · Real Estate Online Marketing · Uncategorized | No Comments on Want More Real Estate Business? Improve Your Writing, With These 5 Tips

You’re a real estate agent, not a professional copywriter. Yet consider all of the real estate writing you probably do on a regular basis: Listings Flyers Your website Your bio Speeches for networking events Emails or letters to prospects Direct mail postcards Social media postings Blog posts or articles That’s quite a list. Many times […]

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