Blog

30
Sep

The 3 biggest benefits Brokers expect from Marketing Automation

Posted by | · | Automation · Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Technology · Real Estate Thought Leadership | No Comments on The 3 biggest benefits Brokers expect from Marketing Automation

Marketing Automation is poised to dramatically change how real estate brokerages promote their listings and their agents and ultimately improve their marketing effectiveness, according to the most recent Thought Leader Survey that Imprev conducted. More than 200 leading real estate franchises and independent brokerages, who collectively handled more than one-third of all U.S. residential real […]

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22
Sep

How can marketing automation help you recruit new agents?

Posted by | · · · | Automation · Branding · Design · Real Estate Marketing · Real Estate Online Marketing · Real Estate Technology · Real Estate Thought Leadership | No Comments on How can marketing automation help you recruit new agents?

We recently surveyed the top real estate executives across the nation about what we believe will be the hottest new technology for 2016: Marketing automation. With nearly one third of the brokerage industry already using some form of marketing automation to promote their listings, another third are planning to implement marketing automation next year. One […]

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08
Sep

What does the marketing automation movement mean to your brokerage?

Posted by | No Tags | Real Estate Lead Generation · Real Estate Marketing · Real Estate Online Marketing · Real Estate Technology | No Comments on What does the marketing automation movement mean to your brokerage?

Marketing automation is sweeping the real estate industry. The latest industry Thought Leader Survey tells us that nearly one in three real estate leaders say they plan to implement marketing automation next year. Of the firms that are using marketing automation, 56% plan to increase their use. This would mean the number of real estate […]

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